For pregnant moms

6 Things Every Pregnant Mom Should Know About Bleeding Gums

Pregnancy hormones make your gums react more to the same plaque. Here's why they bleed, and the one daily step to add to the routine you already have.

  • No sugar, no alcohol 
  • Backed by Scientific Studies
  • Less bleeding in about 2 weeks
  • 90-day Guarantee

Pink in the sink. Blood on the floss. Gums that bleed even when you do everything right.

You're not doing it wrong. Your gums are reacting to pregnancy. For up to 3 in 4 moms-to-be, hormones make gums swell and bleed, and it builds every week to the third trimester.

Here are 6 things to know, and what helps.

01 / 06Your gums

Bleeding Gums Are Common in Pregnancy

Signs you may notice:

  • Gums that bleed when you brush
  • Swollen or puffy gums
  • Sore gums
  • Bad breath
  • Teeth that feel loose
  • A dry mouth

Up to 75% of pregnant women get this. It's called pregnancy gingivitis. Your hormones make your gums overreact to everyday plaque. So they bleed even when you brush well.

By the numbers
  • Up to 75%of pregnant women get swollen, bleeding gums
  • 1 in 3know their hormones are the cause
  • 79% vs 37%had no gum inflammation by the birth with 2 lozenges a day
  • About 2 weeksto see less blood when you brush, in studies of these two strains
02 / 06Why it bleeds

Same Brushing, Bigger Reaction

Pregnancy hormones send more blood to your gums, so they react more to the same plaque. And the reaction builds until your third trimester. Then there's the sickness. When the brush makes you gag, the back teeth get skipped. And brushing harder only makes sore gums bleed more. None of this is your fault.

More than half your gums inflamed early on. Three quarters by week 36.

03 / 06"It's normal"

Normal Doesn't Mean You Have to Put Up With It

Your dentist or OB may have said it's normal. They're right. It's common. But gums that bleed are inflamed gums, and your gums are what hold your teeth in. You don't have to wait it out. There's a daily step you can add today, on top of the routine you already have.

Common in pregnancy. Not something you have to live with.

04 / 06Don't wait

Don't Wait until the Birth to Calm Your Gums

Bleeding at 20 weeks means months still to go. Your hormones keep rising until the third trimester. And gums don't always settle straight after the birth. Six weeks on, most moms' gums are still healing. So calm them now. Keep brushing, flossing and seeing your dentist too.

What the studies found
  • About 2 weeksuntil gums bled less, in studies of these two strains
  • 58% → 8%of gum sites bled after the strains were used daily
  • 79% vs 37%had no gum inflammation by the birth
  • 2 a dayafter you brush. That's the whole routine.
05 / 06The missing step

Why More Cleaning Isn't the Answer

Brushing, flossing and mouthwash clean the surface. But within hours, plaque grows back, and your pregnant gums react all over again. So you scrub more, and they bleed more. The missing step isn't more cleaning. It's calming how your gums react.

06 / 06The fix

2 Lozenges a Day Calm Your Gums

AVIRO Daily Lozenges carry two strains of friendly bacteria, studied in pregnant women. They calm the way your gums react to plaque. In studies of these strains, gums bled less within about 2 weeks. Keep brushing and flossing. Add one lozenge in the morning and one at night. It works without a brush too, so it keeps working on the sick days.

79% vs 37% had no gum inflammation by the birth.

  • Studied in pregnant women
  • 2 a day
  • Third trimester to the birth
  • Plaque fell too

Meet AVIRO Daily Lozenges

A mint-flavored lozenge with two strains of friendly bacteria and zinc for fresh breath. Sugar-free. After you brush, let one melt in the morning and one at night.

  • 2 strains of friendly bacteria, studied in pregnancy
  • Less bleeding in about 2 weeks
  • No sugar, no alcohol, nothing harsh
  • Zinc for fresher breath
  • Works on the days you can't face the brush

How it works

  • Pregnancy turns up the reaction

    Your hormones make your gums overreact to everyday plaque.

  • Friendly bacteria move in

    Two lozenges a day coat your gums and calm how they react to plaque.

  • Your gums calm down

    Less swelling, less blood in the sink. Check it in about 2 weeks.

What to expect

Check your sink first. Then feel the rest.

Swipe for more

  • Day 1

    Fresher breath after each lozenge. Something that works, even on the days you can't face the brush.

  • Week 2

    Less blood when you brush. A cleaner sink.

  • Week 6

    Calmer, less puffy gums. Brushing stops hurting.

  • End of your trimester

    Gums that feel calm and normal again.

The Pregnancy Gum Protection Plan

AVIRO Daily Lozenges · Oral probiotic for gums and breath

AVIRO Daily Lozenges
AVIRO Daily Lozenges
AVIRO Daily Lozenges
AVIRO Daily Lozenges
AVIRO Daily Lozenges
AVIRO Daily Lozenges
AVIRO Daily Lozenges
AVIRO Daily Lozenges

Daily gum protection, made for pregnancy

  • Less bleeding when you brush
  • Calmer, healthier gums to the birth
  • Fresher breath
  • Keeps working on days you can't brush
2 LIVE STRAINS · STUDIED IN PREGNANCY ·
2 live gum strains
Melts slowly along your gumline
2 a day, after you brush

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×1 30 days of AVIRO Daily Lozenges1 jar · 2 lozenges a day, after you brushSave 8%
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×3 90 days of AVIRO Daily Lozenges3 jars · 2 lozenges a day, after you brushSave 29%

Free add ons

The Trimester Gum Tracker13 weeks on one card. One circle a morning, so you watch your gums calm week by week. $10 Value
Protect Your Teeth Through PregnancyThe pregnancy gum guide. Is it normal, is it safe, and will it go after the birth. $10 Value
Tongue scraperSteel, packed in your box. Clear your tongue each morning. $14 Value
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Your plan includes

×6 180 days of AVIRO Daily Lozenges6 jars · 2 lozenges a day, after you brushSave 41%

Free add ons

The Trimester Gum Tracker13 weeks on one card. One circle a morning, so you watch your gums calm week by week. $10 Value
Protect Your Teeth Through PregnancyThe pregnancy gum guide. Is it normal, is it safe, and will it go after the birth. $10 Value
Tongue scraperSteel, packed in your box. Clear your tongue each morning. $14 Value
Modify or cancel anytime Free shipping

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90-Day Money-Back GuaranteeIf your gums aren't calmer by the end of your trimester, we'll refund you. Keep the jars.
Studied in pregnancy
Sugar-free
No alcohol
No harsh rinses

90-Day Money-Back Guarantee

Give it a full trimester. If your gums aren't calmer, we'll refund your whole order. You keep the jars.

Why it works when other things haven't

AVIRO compared with flossing harder or a stronger mouthwash, and with waiting for your check-up.
Feature AVIRO Flossing / MouthwashWaiting for the birth
Calms how your gums react yes no no
Keeps working between brushes yes no no
Works on the days you can't brush yes no no
Gentle on sore gums yes no yes
Studied in pregnant women yes no no

What the experts say

The American College of Obstetricians and Gynecologists says caring for your mouth is safe at every stage of pregnancy, and that putting it off can lead to bigger problems.

Up to 75% of pregnant women get pregnancy gingivitis (ACOG; American Dental Association).

Questions people ask first

Is it safe while I'm pregnant?

Yes. The strains were studied in pregnant women from the third trimester to the birth, with no side effects from the lozenges.

Can I keep taking it while breastfeeding?

Yes. One of the strains is given straight to newborns.

My dentist said bleeding gums are normal. Why bother?

Normal means common. Gums that bleed are inflamed, and there's a daily step that calms them. Keep seeing your dentist too.

How soon will I notice less bleeding?

About 2 weeks, in studies of these strains. Fresher breath from day 1.

Do I still brush and see the dentist?

Yes, keep both. This is the daily step in between.

What about the gag reflex or morning sickness?

That's when it helps most. It works without a brush.

How many a day, and when?

Two a day: one after brushing in the morning and one at night. Let it melt slowly, and don’t chew it.

Is it chalky?

No. It’s a smooth lozenge with a fresh mint flavour, and it melts over a few minutes.

Does it have sugar?

No. It's sweetened with xylitol and isomalt.

Can I pause or cancel?

Yes, any time, from your account. If you need any help don't hesitate to contact us.